Apple Industries has been in the photo booth business for over 50 years. Their Face Place line of photo booths is a fixture in malls, amusement parks, and family entertainment centers across the country. They hold exclusive licenses with Disney, Marvel, and other major IPs. They’re the incumbent.
FotoATM is the modern alternative — purpose-built unattended kiosks for bars, restaurants, and entertainment venues that want to generate passive revenue with today’s technology.
If you’re evaluating both for your venue, this comparison will help you understand what each brings to the table and where each falls short.
Quick Comparison
| Feature | FotoATM | Apple Industries Face Place |
|---|---|---|
| Price Range | $4,999-$7,999 | Opaque (distributed through amusement dealers) |
| Business Model | Direct purchase, you own it | Typically revenue-share or lease through distributors |
| Technology | Modern (AI green screen, cloud dashboard, EMV) | Legacy (updated incrementally over decades) |
| Printer | Yes (dye-sub) | Yes (dye-sub) |
| Payment Terminal | Yes (EMV tap/chip/swipe) | Varies (coin/bill acceptors common, card readers on newer models) |
| Wall-Mount Option | Yes (Velo) | No (floor-standing enclosures) |
| AI Green Screen | Yes | Limited |
| Licensed IP | No | Yes (Disney, Marvel, etc.) |
| Purchasing | Direct from FotoATM | Through amusement industry distributors |
| Target Venues | Bars, restaurants, entertainment venues | Malls, FECs, amusement parks |
Where Apple Industries Shines
Apple Industries didn’t survive 50+ years by accident. Here’s what they do well:
Licensed intellectual property. This is Apple Industries’ moat. Face Place booths can feature Disney characters, Marvel superheroes, and other major licensed properties. For a family entertainment center or amusement park, having guests take photos with officially licensed characters is a significant draw. No other photo booth manufacturer can offer this.
Proven at massive scale. Apple Industries has thousands of units deployed across the country. They’ve worked out the logistics of large-scale deployment, parts supply, and service networks through their distributor partnerships. If you’re deploying 50+ units across a chain of family entertainment centers, Apple Industries has the infrastructure.
Established distribution network. Face Place booths are sold through amusement industry distributors — the same channels that supply arcade games, redemption machines, and vending equipment. If your venue already works with an amusement distributor, adding a Face Place unit is a familiar transaction.
Long track record. Five decades of continuous operation means Apple Industries has refined their hardware reliability for commercial environments. Their enclosures are built for high-traffic, public-facing use.
Revenue-share models available. Through their distributor network, Apple Industries often offers revenue-share arrangements where you don’t pay upfront for the equipment. The distributor places the machine, handles maintenance, and you split the revenue. This eliminates upfront cost but also limits your earning potential.
Where FotoATM Wins
Apple Industries’ legacy and scale are real advantages — in their market. For bar and restaurant owners, FotoATM offers several critical advantages:
Transparent pricing and ownership. Apple Industries’ pricing is opaque by design. You go through a distributor, negotiate terms, and often end up in a revenue-share arrangement where you keep 30-50% of what the machine earns. FotoATM sells direct: $4,999-$7,999, you own the kiosk outright, and you keep 100% of the revenue. The math is simple, and you control the asset.
Modern technology throughout. Face Place booths have been incrementally updated over decades, and in some cases it shows. FotoATM was built from scratch with current technology: AI-powered green screen backgrounds, a cloud management dashboard accessible from your phone, EMV contactless payment, and smartphone instant printing. There’s no legacy architecture to work around.
Designed for bars and restaurants, not arcades. Face Place booths are large, floor-standing enclosures designed for malls and entertainment centers with abundant floor space. They look like arcade equipment — because that’s what they are. FotoATM’s Velo mounts to your wall and takes up zero floor space. The Vero and Vista standing units have a contemporary design that fits a modern bar or restaurant aesthetic, not an arcade floor.
AI green screen vs. static overlays. FotoATM’s AI automatically removes backgrounds and places guests in dynamic, customizable scenes. Apple Industries’ background options tend toward their licensed IP — great if you’re in a Disney-adjacent venue, less relevant if you run a craft cocktail bar.
Cloud dashboard and remote management. FotoATM’s cloud platform lets you monitor revenue, track usage patterns, manage printer supplies, and adjust settings from anywhere. Apple Industries’ monitoring capabilities vary by model vintage and distributor setup, and often require the distributor’s involvement for changes.
Key Differences Breakdown
1. Ownership vs. Revenue-Share
This is the single biggest financial difference between the two options.
Apple Industries / Face Place (typical):
- Equipment placed by distributor at no upfront cost
- Revenue split: you keep 30-50%, distributor keeps the rest
- Distributor handles maintenance (which is convenient)
- You don’t own the equipment
- If the relationship ends, the machine leaves
FotoATM:
- You buy the kiosk outright: $4,999-$7,999
- You keep 100% of the revenue
- At $1,500/month average revenue, you break even in 3-5 months
- After break-even, it’s pure profit minus consumables (~$50-$100/month)
- You own the asset permanently
Let’s run the numbers on a venue averaging $1,500/month in kiosk revenue:
| Apple Industries (50% split) | FotoATM (own outright) | |
|---|---|---|
| Monthly gross revenue | $1,500 | $1,500 |
| Your share | $750/month | $1,500/month |
| Year 1 earnings | $9,000 | $18,000 minus $5,999 = $12,001 |
| Year 2 earnings | $9,000 | ~$17,000 (minus consumables) |
| 5-year total | $45,000 | ~$85,000 |
Over 5 years, owning a FotoATM kiosk outright generates roughly $40,000 more revenue than a typical Face Place revenue-share arrangement. And you own the equipment.
2. The Licensed IP Question
Apple Industries’ Disney and Marvel licenses are genuinely compelling — in specific contexts. A Face Place booth at a theme park or family entertainment center with Disney character overlays drives engagement because guests are already in that world.
In a bar or restaurant, licensed Disney characters are irrelevant at best and off-brand at worst. Your guests want fun backgrounds — cityscapes, tropical beaches, branded scenes with your venue’s logo — not cartoon characters. FotoATM’s AI green screen backgrounds are fully customizable to match your venue’s vibe and branding.
3. Buying Experience
Purchasing a Face Place booth means navigating the amusement industry distribution channel. You’ll need to find an authorized distributor in your area, discuss placement terms, negotiate revenue splits, and work within their service framework. Pricing isn’t published. Terms vary by distributor. The process can take weeks.
FotoATM sells direct. Pricing is on the website. You can talk to the team, place an order, and have a kiosk shipped to your venue. The buying experience is modern and transparent because the company was built in the modern era.
4. Form Factor and Aesthetics
Face Place enclosures are designed to fit on an arcade floor alongside Skee-Ball machines and claw games. They’re large, boxy, and styled for family entertainment environments. Placing one in a trendy cocktail bar or upscale restaurant would be an aesthetic mismatch.
FotoATM’s kiosks were designed to complement bar and restaurant interiors. The Velo wall-mount is sleek and minimal. The Vero and Vista standing units have contemporary lines that don’t scream “arcade.” The design was led by the environments these kiosks actually live in.
5. Service and Support
Apple Industries’ service model runs through their distributor network. This has pros and cons. On the plus side, many distributors offer full-service maintenance as part of the revenue-share agreement. On the minus side, you’re dependent on a third party’s responsiveness, and you may have limited direct access to the manufacturer.
FotoATM’s support is direct. You call FotoATM. The team that built the kiosk is the team that supports it. The cloud dashboard enables remote diagnostics, and most issues can be resolved without an on-site visit. For hardware issues, you work directly with the manufacturer rather than waiting for a distributor’s service schedule.
Who Should Choose What
Choose Apple Industries Face Place if:
- You run a family entertainment center, amusement park, or mall location
- Licensed Disney/Marvel IP is a significant draw for your audience
- You prefer a revenue-share model with no upfront equipment cost
- You already work with amusement industry distributors
- You want someone else to handle all maintenance and service
Choose FotoATM if:
- You own a bar, restaurant, or adult-oriented entertainment venue
- You want to own the equipment and keep 100% of the revenue
- You need a wall-mount option or a modern design that fits your venue’s aesthetic
- You want transparent pricing, direct purchasing, and direct support
- You prefer modern technology (AI green screen, cloud dashboard, contactless payment)
The Bottom Line
Apple Industries’ Face Place is the legacy leader in the amusement and family entertainment photo booth market. They have scale, licensed IP, and a 50-year track record. For their target market, they’re a solid choice.
But for bars, restaurants, and entertainment venues targeting adult audiences, FotoATM is the modern alternative: better economics (own vs. revenue-share), better technology (AI green screen, cloud dashboard), better form factor (wall-mount option), and a buying experience that doesn’t require navigating the amusement industry distribution channel.
If you’ve been told to “just get a Face Place” by someone in the amusement industry, take a step back and evaluate whether a product designed for arcade floors is really the right fit for your venue. There’s a better option built specifically for your market.
Ready to see the modern alternative?
- Take the quiz to find the right FotoATM for your venue
- Compare FotoATM models
- Talk to our team about your venue’s needs